In conversation with FEDORA's Ambassadors - Vincent de Sainte Maresville - Salesforce

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19 March 2025

FEDORA Ambassadors Series


We had an insightful conversation with Vincent de Sainte Maresville, Account Executive at Salesforce, who shared insights into how the global leader in CRM technology is helping transform the way organisations connect with their communities.

Since 2019, Salesforce has been a vital pro-bono expert partner, providing us with a state-of-the-art CRM system that enables us to enhance our engagement with artists, donors, and cultural institutions all over Europe.

Vincent highlighted Salesforce’s deep commitment to philanthropy, which is embedded in the company’s DNA through its 1-1-1 model. By dedicating 1% of its technology, 1% of its equity, and 1% of its employees’ time to non-profit organisations, Salesforce demonstrates its dedication to driving positive change - and FEDORA is fortunate to benefit from that generosity.

Through this collaboration, we are shaping a future where technology and culture work hand in hand to build a more connected and innovative cultural landscape. As we continue to leverage this partnership, we look forward to new opportunities to grow, evolve, and make a lasting impact on the cultural sector.

"For us, innovation goes beyond technology — it’s about driving real change by supporting communities, emerging artists, and nonprofits with the tools they need to succeed."

Vincent de Sainte Maresville
Account Executive at Salesforce
Pro-Bono Expert Partner of FEDORA

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